CORPORATE DESIGN

NEFF

NEFF

NEFF is a manufacturer of mid to high-end kitchen appliances and is a wholly owned subsidiary of BSH Hausgeräte GmbH.

My role: Corporate design development, based on the existing logo and campaign idea. Subsequently, I developed multiple guidelines and templates, including the Corporate Design guidelines, merchandising, accessory packaging, naming, co-branding, brand language guides. I support with design & layout, on an ongoing basis, for brochures, flyers, merchandising and promotional materials, as well as supporting the NEFF marketing team as a brand consultant, ensuring that the brand is applied consistently on a global scale.

“In the collaboration with Birte, the quality of the creative output always has first priority, and she is always flexible and reliable..." (Maria B. Head of Communication, Brand NEFF)

Stephanie Hamann

Stephanie Hamann

Stephanie Hamann offers personal and business coaching to professionals.

My role: logo concept & design, corporate design, web layout & design, advertising templates, flyers, and development of marketing materials on an ongoing basis.

“Birte helped me when I set up my business as a coach for „Career women & families“. Under her guidance, I received a fantastic „Complete Package“ from vision, target group, brand positioning, and product offering development, to websites, flyers and magazine adverts. She masters a wonderful set of professional methods, which led not only to a superb result, but it was also great fun working with her! We created fun and wild scenarios, yet at all times, the process was focused and goal orientated.” (Stephanie H. Coaching & Beratung)

icode

icode

icode is a sister company of icraft and specializes in strategy and software development.

My role: logo concept & design development, corporate design, web layout & design, and development of marketing materials on an ongoing basis.

“Working with Birte means you´ve booked the All-inclusive-package! She listens, promptly delivers creative proposals, which are then turned around with incredible perfection and speed. She makes one feel understood and taken seriously  – that´s what makes the difference for me.” (Katharina R. Geschäftsführerin icode GmbH)

icraft

icraft is a business consultancy, helping organizations optimise strategy, organization, processes, and technology so as to retain and increase their competitive edge.

My role: developing a corporate design and templates based on the existing logo. Developing ads, merchandising, exhibition and marketing materials on an ongoing basis.

Hautwelten

Hautwelten

Hautwelten is a dermatological institute offering both medical and cosmetic skincare.

My role: logo concept & design development